Promoting your Screening
Since you’ll only be marketing your private screening through email, we’ve provided compelling content for you to use.
We recommend sending 3 emails that are solely about the screening. Here is suggested content for each email as well as images. To use the images, right click (or option click) to copy the image. Please note: You’ll need to replace the information within the [brackets] to what is relevant for your screening. Remember: You cannot promote your screening on social media or anywhere online. Click here if you’d like to know why.
Here’s a longer description of the story in case you’d like to use it: Desperate to find a soulmate, Shawn goes on one awkward date after another until he encounters the alluring Violet. He starts dating her, but his autism keeps him from realizing that she’s actually a prostitute (or actually being prostituted or being trafficked). Shawn thinks he’s found a potential wife, while Violet thinks she’s found her ticket to a brand new life. This hilarious and dramatic story takes all kinds of twists and turns as Shawn and Violet discover what it means to love someone deeply.
EMAIL #1: Send 3-4 weeks in advance
Subject:
[First Name] – You’re Invited to an Exclusive Sneak Preview Screening
Content:
Hi [First Name],
You are invited to a private sneak preview screening of the upcoming movie, The Sound of Violet, to benefit [our organization] that will be available to watch on demand from [X date] until [X date].
The Sound of Violet is a romantic dramedy about a man who believes he found his perfect soulmate, but his autism keeps him from realizing she’s actually a prostitute (or actually being prostituted or actually being trafficked or whatever you prefer). The film is rated PG-13 and will be released in theaters on April 29. You can be one of the first to see it!
Based on the acclaimed novel, you’ll experience autism and trafficking through a new lens while you enjoy this captivating and funny romantic dramedy. In their review of the book upon which the movie is based, Kirkus Reviews wrote, “Its cinematic potential clearly shows. The high-concept narrative is entertaining, well-paced, and highly visual. It’s a charming, humorous, and hopeful tale.”
Tickets to this special online sneak preview on [X date] for [our organization] are [$18]. When that date arrives, you’ll have 7 days to unlock your screening and 24 hours to watch the film on your TV or through your computer. This is a private advance screening, so we will not be promoting this event online. You can, however, email or text friends to invite them or gift a screening to someone using their email address. I’ll include a possible email you can send below.
Visit [this website] to watch the trailer, find out more, and sign up for this exclusive event.
All the best,
[You]
P.S. Here’s a possible note you could email to friends: I wanted to invite you to a private sneak preview screening of the new film The Sound of Violet, based on the award-winning romantic comedy novel. The story is about a man who thinks he found his perfect soulmate, but his autism keeps him from realizing she’s a prostitute. This online screening will benefit [our organization] which [let them know what you do]. This is not open to the public, so we’re not posting about it online. It will be released in theaters in April but you can be one of the first to see it in advance.
EMAIL #2: ADDED Q&A – Send 2 weeks before event
Subject:
[First Name] – Just Added Q&A to Screening
Content:
Hi [First Name],
We’re very excited about the upcoming private Sneak Preview Screening of The Sound of Violet that will benefit [our organization]. The film will be available to watch on demand from [X date] until [X date]. When [X date] arrives, you’ll have 7 days to unlock your screening and 24 hours to watch the film on your TV or through your computer.
We have just added a Q&A with Allen Wolf, the filmmaker who wrote, directed, and produced The Sound of Violet as well as the two actors who star in the movie! The Q&A will only be available to everyone who signs up for this sneak preview event.
This is a rare opportunity to be one of the first people in the world to experience this new romantic dramedy before it is released in theaters in April. The script for The Sound of Violet won multiple awards. Reviewers commented:
“A rewardingly nuanced, three-dimensional, and charming, if unconventional, love story. Superb characters, strong dialogue. Both moving and entertaining.” – Script Shark
“Incredible characters and story.” – Cinequest
“A sweet, touching story that works to bring out the best in people, using autism as a backdrop.” – Tracking Board
“Achieves the rare feat of being both funny and romantic, delivering an emotionally satisfying ending.” – BlueCat Screenplay Competition
To see the trailer and take advantage of this opportunity, visit [this website] before [x date].
All the best,
[You]
P.S. If you would like to invite someone to join us, here’s a possible message you could send: I wanted to invite you to a private Sneak Preview Screening of the new film The Sound of Violet, based on the award-winning romantic comedy novel. It will be released in theaters in April but you can be one of the first to see it in advance. The story is about a man who thinks he found his perfect soulmate, but his autism keeps him from realizing she’s a prostitute. This online screening will benefit [our organization] which [let them know what you do]. This is not open to the public, so we’re not posting about it online, but you can check it out at [website].
EMAIL #3: Send 1 week before event
Subject:
[First Name] – Your Final Chance
Content:
Hi [First Name],
The private sneak preview screening of the romantic dramedy The Sound of Violet to benefit [our organization] is coming up! Starting on [X date], you’ll have 7 days to unlock your screening and 24 hours to watch the film on your TV or through your computer.
As I mentioned in our previous email, this sneak preview is an exclusive private screening just for [our organization], so we will not be promoting this event online. You can, however, email or text friends to invite them or gift a screening to someone using their email address.
The Sound of Violet movie will be released in theaters April 29, and it is based on Allen Wolf’s novel that has won multiple awards. Here’s what reviewers wrote about it:
“Wolf creates a gripping and heart-warming read out of the most surprising relationship.” – Reedsy Discovery Reviews
“A wonderfully well-written, funny, romantic love story. This is not your average romance. “– Reader’s Favorite
“A sweet and entertaining romantic comedy. Wolf puts a fresh spin on the genre.” – Blue Ink Reviews
You can watch the trailer and sign up for this exclusive event [at this website].
This will be your last reminder. I hope you’ll join us for this unique opportunity!
All the best,
[You]
P.S. Here’s something you could use to invite friends: I wanted to invite you to a private sneak preview screening of the new film The Sound of Violet, based on the award-winning romantic comedy novel. The story is about a man who thinks he found his perfect soulmate, but his autism keeps him from realizing she’s a prostitute. This online screening will benefit [our organization] which [let them know what you do]. This is not open to the public, so we’re not posting about it online, but you can check it out at [website].
Additional Graphics:
ENCORE SCREENING EMAIL
If you will be hosting an Encore Private Screening, here is suggested email content:
Subject: Special Encore Screening
Hi [First Name],
Thank you to everyone who made our private Sneak Preview Screening of The Sound of Violet such an overwhelming success! Here’s what people said about it: [Quotes from audience]
We wanted to give everyone another chance to see the movie and support the work of [our organization].
We’ll be hosting an Encore Private Online Screening that starts on [date two weeks away] and will be available to watch on demand for a week afterward. If you would like to see the film, feel free to [sign up here] and use this [code]. If you’d like to invite friends, feel free to let them know about it. People who have seen the film have said how much they enjoyed the story while it opened their eyes to autism and human trafficking. I’ll include a possible email you can send below.
Thanks again!
[You]
P.S. Here’s an email you could send to friends: I recently saw a sneak preview of a new movie, The Sound of Violet, that’s based on the award-winning romantic comedy novel. It will be released in theaters in April. They’re having a private encore screening of the movie, and I wanted to invite you. The story is about a man who thinks he found his perfect soulmate, but his autism keeps him from realizing she’s a prostitute. This online screening will benefit [our organization] which [let them know what you do]. This is not open to the public, so we’re not posting about it online, but you can check out the trailer and see more at [website].
